While protecting the interests of Somali farmers and banana growers in particular, and at the same time discouraging foreign land-grabs and hostile take-over, FruitSome entertains the idea of cooperation and partnerships with major banana multinationals and investors in marketing Somali bananas.
Potentials at hand:
Market Proximity: Saudi Arabia, Iran and Iraq are NATURAL markets for the Somali bananas
Proximity – 5-6 days shipment from port to port
Familiarity: Long standing trade between Somalia and Middle East
Famous brand name and favored by most Middle East countries
Transport Costs: Less cost to ship compared to other banana to Middle East markets
Mature & Fresh Fruits: Increased shelf-life, freshness and nutrients are naturally kept
No premature harvesting and extra preservations
Volume: bi-weekly and weekly shipments of 80 – 120,000 cartons of 13.5 kg within the first year.